$50K wasted, because she skipped DESIGN PROTOTYPING first.

Like 70% of founders, she paid developers to build an app - users hated. A design prototype would’ve saved her TIME, MONEY, and her SANITY.
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INTRODUCTORY

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26 Jun
CASE STUDY

24-HOUR GOVERNMENT RESPONSE

WHAT YOU’LL LEARN This case study breaks down our research-first approach to government outreach. You’ll see how we applied user-centered design principles to crack the procurement code. The results: 24-hour […]

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8 min read

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If you think good design is expensive, you should look at the cost of bad design.

Dr. Ralf Speth